Netflix Director Bradford L. Smith Exercises Options and Sells Shares Under 10b5-1 Plan

Netflix director Bradford L. Smith exercised six tranches of non-qualified stock options and sold a substantial portion of the resulting shares on June 17, 2026, under a pre-established Rule 10b5-1 trading plan. The transactions involved exercising options for 35,990 shares at exercise prices ranging from $9.437 to $12.33 per share, followed by the sale of 35,990 shares at weighted average prices of $77.2089 and $78.0097 per share. The sales were executed in multiple trades within price ranges of $76.79-$77.78 and $77.79-$78.38. Following these transactions, Smith's direct holdings decreased from 115,680 shares to 79,690 shares. The filing indicates all transactions were made pursuant to a Rule 10b5-1 plan adopted on February 10, 2025, providing pre-planned trading parameters.