Miniso Group Holding Limited is a prominent lifestyle retailer specializing in a wide range of affordable consumer goods, with an extensive presence across China, Asia, the Americas, and Europe. Headquartered in Guangzhou, Miniso's distinct business model emphasizes value-driven pricing and trendy, high-quality products, catering to a diverse consumer demographic. The company's highly efficient supply chain and robust global footprint enable it to capitalize on the increasing demand for accessible lifestyle products, positioning itself for sustained growth and making it a compelling choice for institutional investors seeking exposure to the retail sector.