Yi Steven plan to sell securities of MediaAlpha, Inc. under Form 144

2026-04-01SEC Filing 144 (0001921094-26-000361)

Yi Steven filed Form 144 to notify SEC of plan to sell 2877 units of MediaAlpha, Inc. securities around 2026-04-01, with aggregate market value of $26,315.00. The total outstanding units is 56207408.0. The amount planned to be sold represents 0.01% of total outstanding units; Recent transactions in past 3 months include: On 01/05/2026, sold 8000 units for $95830.00; On 01/06/2026, sold 8000 units for $94970.00; On 01/07/2026, sold 8000 units for $93279.00; On 01/12/2026, sold 8000 units for $92079.00; On 01/13/2026, sold 8000 units for $90967.00; On 01/14/2026, sold 8000 units for $93553.00; On 01/20/2026, sold 8000 units for $89634.00; On 01/21/2026, sold 8000 units for $88181.00; On 01/22/2026, sold 8000 units for $89616.00; On 01/26/2026, sold 8000 units for $87145.00; On 01/27/2026, sold 8000 units for $84097.00; On 01/28/2026, sold 8000 units for $84586.00; On 02/02/2026, sold 8000 units for $82554.00; On 02/03/2026, sold 8000 units for $80328.00; On 02/04/2026, sold 4000 units for $35749.00; On 02/09/2026, sold 4000 units for $34965.00; On 02/10/2026, sold 4000 units for $34821.00; On 02/11/2026, sold 4000 units for $31946.00; On 02/17/2026, sold 4000 units for $28637.00; On 02/18/2026, sold 4000 units for $29376.00; On 02/19/2026, sold 4000 units for $29160.00; On 02/23/2026, sold 4000 units for $31003.00; On 02/24/2026, sold 4000 units for $35200.00; On 02/25/2026, sold 12748 units for $123504.00; On 03/02/2026, sold 39252 units for $391998.00; On 03/03/2026, sold 8000 units for $80231.00; On 03/04/2026, sold 8000 units for $80537.00; On 03/09/2026, sold 5650 units for $55723.00; On 03/10/2026, sold 4000 units for $38994.00; On 03/11/2026, sold 4000 units for $38703.00; On 03/16/2026, sold 4000 units for $39727.00; On 03/17/2026, sold 5227 units for $51957.00; On 03/18/2026, sold 4000 units for $38360.00; On 03/23/2026, sold 4000 units for $38680.00; On 03/24/2026, sold 4000 units for $37905.00; On 03/25/2026, sold 4000 units for $37662.00; On 03/30/2026, sold 4000 units for $36921.00; On 03/31/2026, sold 4000 units for $38400.00;