The Analysis of Highland Financial Advisors, LLC's Holdings & P&L


Currently, Highland Financial Advisors, LLC holds 67 types of securities in its portfolio with a total value $378.7M. In the most recent quarter, they have increased their positions in SPYM (+40.0K shares, valued at $3.1M), DFAU (+65.9K shares, valued at $3.0M), AVUS (+25.1K shares, valued at $2.8M); decreased their positions in VYM (-618 shares, valued at $91.5K), IWF (-192 shares, valued at $81.9K), FBTC (-1.2K shares, valued at $69.0K); initiated new positions in PM (+11.2K shares, valued at $1.8M), MO (+15.2K shares, valued at $1.0M), XOM (+5.5K shares, valued at $939.3K).


1M P&L
-18.7M-4.33%
3M P&L
-23.9M-5.46%
HY P&L
-7.4M-1.76%

P&L figures are estimated based on reported 13F stock holdings and market price changes. They are approximations and may not reflect actual fund performance. Stock split events may also affect the accuracy of these calculations, and we cannot guarantee that all splits have been fully accounted for.

Top Holding Treemap

Top Industries by Value

1N/A353.0M
96.8%
2Tobacco2.9M
0.8%
3Consumer Electronics1.9M
0.5%

Top Industries by Stock Count

1N/A46 stocks
76.7%
2Tobacco2 stocks
3.3%
3Banks - Diversified2 stocks
3.3%
Stock Holdings
SPYM
SPDR SERIES TRUST
7.87%
Shares548.4K
Event2026-03-31
Filed2026-04-21
QQQM
INVESCO EXCH TRADED FD TR II
7.60%
Shares157.9K
Event2026-03-31
Filed2026-04-21
AVUS
AMERICAN CENTY ETF TR
8.11%
Shares335.2K
Event2026-03-31
Filed2026-04-21
DFAU
DIMENSIONAL ETF TRUST
8.86%
Shares810.3K
Event2026-03-31
Filed2026-04-21
VONG
VANGUARD SCOTTSDALE FDS
8.28%
Shares246.8K
Event2026-03-31
Filed2026-04-21
AVIG
AMERICAN CENTY ETF TR
6.63%
Shares564.8K
Event2026-03-31
Filed2026-04-21
AVUV
AMERICAN CENTY ETF TR
5.46%
Shares204.6K
Event2026-03-31
Filed2026-04-21
AVDE
AMERICAN CENTY ETF TR
4.92%
Shares243.7K
Event2026-03-31
Filed2026-04-21
GINN
GOLDMAN SACHS ETF TR
5.36%
Shares250.3K
Event2026-03-31
Filed2026-04-21
ISHARES GOLD TR
ISHARES GOLD TR
7.83%
Shares133.5K
Event2026-03-31
Filed2026-04-21
AVSU
AMERICAN CENTY ETF TR
10.45%
Shares151.0K
Event2026-03-31
Filed2026-04-21
IWF
ISHARES TR
-0.73%
Shares26.1K
Event2026-03-31
Filed2026-04-21
SGOV
ISHARES TR
2.39%
Shares108.8K
Event2026-03-31
Filed2026-04-21
AVEM
AMERICAN CENTY ETF TR
3.68%
Shares105.1K
Event2026-03-31
Filed2026-04-21
VTI
VANGUARD INDEX FDS
-0.14%
Shares25.6K
Event2026-03-31
Filed2026-04-21
XCEM
COLUMBIA ETF TR II
5.61%
Shares176.2K
Event2026-03-31
Filed2026-04-21
SCHG
SCHWAB STRATEGIC TR
22.91%
Shares106.1K
Event2026-03-31
Filed2026-04-21
USXF
ISHARES TR
11.97%
Shares48.2K
Event2026-03-31
Filed2026-04-21
SMIN
ISHARES TR
4.40%
Shares41.2K
Event2026-03-31
Filed2026-04-21
XJR
ISHARES TR
10.98%
Shares51.2K
Event2026-03-31
Filed2026-04-21
VGT
VANGUARD WORLD FD
12.61%
Shares3.1K
Event2026-03-31
Filed2026-04-21
MEAR
ISHARES U S ETF TR
-2.30%
Shares40.2K
Event2026-03-31
Filed2026-04-21
AVSD
AMERICAN CENTY ETF TR
6.44%
Shares27.4K
Event2026-03-31
Filed2026-04-21
AAPL
APPLE INC
7.24%
Shares7.5K
Event2026-03-31
Filed2026-04-21
PM
PHILIP MORRIS INTL INC
New
Shares11.2K
Event2026-03-31
Filed2026-04-21
IEFA
ISHARES TR
-2.02%
Shares19.7K
Event2026-03-31
Filed2026-04-21
AVSE
AMERICAN CENTY ETF TR
7.68%
Shares24.4K
Event2026-03-31
Filed2026-04-21
JPM
JPMORGAN CHASE & CO
4.53%
Shares4.9K
Event2026-03-31
Filed2026-04-21
VYM
VANGUARD WHITEHALL FDS
-6.15%
Shares9.4K
Event2026-03-31
Filed2026-04-21
AMZN
AMAZON COM INC
21.52%
Shares6.1K
Event2026-03-31
Filed2026-04-21
FBTC
FIDELITY WISE ORIGIN BITCOIN
-5.39%
Shares20.5K
Event2026-03-31
Filed2026-04-21
SLYV
SPDR SERIES TRUST
10.08%
Shares11.4K
Event2026-03-31
Filed2026-04-21
MO
ALTRIA GROUP INC
New
Shares15.2K
Event2026-03-31
Filed2026-04-21
DFAE
DIMENSIONAL ETF TRUST
10.17%
Shares28.6K
Event2026-03-31
Filed2026-04-21
XOM
EXXON MOBIL CORP
New
Shares5.5K
Event2026-03-31
Filed2026-04-21
DFAW
DIMENSIONAL ETF TRUST
0.00%
Shares12.6K
Event2026-03-31
Filed2026-04-21
IVV
ISHARES TR
68.87%
Shares1.4K
Event2026-03-31
Filed2026-04-21
XVV
ISHARES TR
27.21%
Shares16.9K
Event2026-03-31
Filed2026-04-21
MSFT
MICROSOFT CORP
28.41%
Shares1.7K
Event2026-03-31
Filed2026-04-21
BERKSHIRE HATHAWAY INC DEL
BERKSHIRE HATHAWAY INC DEL
25.56%
Shares1.3K
Event2026-03-31
Filed2026-04-21
VTV
VANGUARD INDEX FDS
-6.19%
Shares2.6K
Event2026-03-31
Filed2026-04-21
DFAC
DIMENSIONAL ETF TRUST
-8.98%
Shares12.8K
Event2026-03-31
Filed2026-04-21
VANGUARD INDEX FDS
VANGUARD INDEX FDS
78.02%
Shares826
Event2026-03-31
Filed2026-04-21
META
META PLATFORMS INC
4.76%
Shares858
Event2026-03-31
Filed2026-04-21
NVDA
NVIDIA CORPORATION
15.11%
Shares2.5K
Event2026-03-31
Filed2026-04-21
JNJ
JOHNSON & JOHNSON
New
Shares1.7K
Event2026-03-31
Filed2026-04-21
TSLA
TESLA INC
2.67%
Shares1.1K
Event2026-03-31
Filed2026-04-21
ALPHABET INC
ALPHABET INC
12.72%
Shares1.3K
Event2026-03-31
Filed2026-04-21
EAGG
ISHARES TR
12.90%
Shares7.5K
Event2026-03-31
Filed2026-04-21
INVESCO QQQ TR
INVESCO QQQ TR
58.56%
Shares593
Event2026-03-31
Filed2026-04-21
V
VISA INC
-1.74%
Shares1.0K
Event2026-03-31
Filed2026-04-21
ALPHABET INC
ALPHABET INC
50.52%
Shares1.0K
Event2026-03-31
Filed2026-04-21
THE CIGNA GROUP
THE CIGNA GROUP
0.40%
Shares1.0K
Event2026-03-31
Filed2026-04-21
IBDU
ISHARES TR
0.00%
Shares11.1K
Event2026-03-31
Filed2026-04-21
IBDT
ISHARES TR
0.00%
Shares10.2K
Event2026-03-31
Filed2026-04-21
IBDS
ISHARES TR
0.00%
Shares10.6K
Event2026-03-31
Filed2026-04-21
IBDR
ISHARES TR
0.00%
Shares10.6K
Event2026-03-31
Filed2026-04-21
IBTJ
ISHARES TR
0.00%
Shares11.7K
Event2026-03-31
Filed2026-04-21
IBTI
ISHARES TR
0.00%
Shares11.4K
Event2026-03-31
Filed2026-04-21
IBTH
ISHARES TR
0.00%
Shares11.3K
Event2026-03-31
Filed2026-04-21
IBTG
ISHARES TR
0.00%
Shares11.0K
Event2026-03-31
Filed2026-04-21
WMT
WALMART INC
New
Shares2.0K
Event2026-03-31
Filed2026-04-21
IEMG
ISHARES INC
-8.95%
Shares3.5K
Event2026-03-31
Filed2026-04-21
SDG
ISHARES TR
11.59%
Shares2.7K
Event2026-03-31
Filed2026-04-21
VB
VANGUARD INDEX FDS
New
Shares804
Event2026-03-31
Filed2026-04-21
AOA
ISHARES TR
New
Shares2.3K
Event2026-03-31
Filed2026-04-21
BAC
BANK AMERICA CORP
4.61%
Shares4.1K
Event2026-03-31
Filed2026-04-21

Call Option Holdings
No call option holdings data available

Put Option Holdings
No put option holdings data available